Salesforce for Economic Development


Show Your Economic Development Value for EDOs helps EDOs show Economic Development Value Every Economic Development Organization wants to be able to show what they are doing to help provide value on every project they are working on. One of the keys to showing that is having a CRM that can track such data. With, it can be configured in such [Read more]

Improve ROI on your Investment for EDOs

Improve ROI on your Investment You have made the investment in for your organization. We take the time to point out some key benefits and how to improve ROI on your investment. If there is one thing our 13 years of experience implementing for Econonic Development Organizations it is how to maximize user adoption and your return-on-investment [Read more]

Lead Management with

Lead Management Lead management and helpful dashboards from Proper lead management (also known as your suspects and prospects) is critical to the ability to attract and also manage your potential projects. The more effective lead follow-up you do can give your organization a significant competitive advantage against your competition.  Utilizing a CRM, such as, provides [Read more]

The #1 Way to Measure ROI on Salesforce: Campaigns

Salesforce has an often overlooked feature, Campaigns, that you might not be currently utilizing.  It comes standard with most Editions and is a powerful tool that will allow you to measure ROI on various marketing activities including trade missions, email campaigns, and seminars. describes a Campaign as “an outbound marketing project that you [Read more]

Improve CRM with Salesforce

Customer Relationship Management (CRM) is the practice, strategy and technology that companies use to manage and analyze customer interactions and data throughout the customer life-cycle. The goal of a successful CRM is to improve business relationships with customers, assist in customer retention and drive sales growth. CRM is not just a sales and marketing tool, [Read more]

Ask Us Anything – Salesforce CRM Services

It is no secret that we love Salesforce. We love the benefits that it brings to our customers, the ease of use, the organization, and the list goes on. Salesforce is in the business of making others successful, and that is what we strive to see. However, sometimes Salesforce brings up questions. That is why [Read more]

Go on a Field Trip to Find Custom Field Usage Information

Field Trip App allows you to run reports on standard and custom field usage. Salesforce fields must be populated in order to have data which calculates trends and ensures intellectual capital isn’t lost, should someone leave an organization. Over extended periods of time, also can become cluttered with fields that are no longer used [Read more]

MailChimp for Salesforce – Conrin Review

mailchimp for salesforce screenshot We recently integrated MailChimp for Salesforce for better email campaign management. This integration, which can be found in AppExchange, allows us to execute a MailChimp Campaign, and then monitor the data as activity history in Salesforce. Benefits of MailChimp for Salesforce Once the integration setup is complete, Salesforce users can conveniently design, send, and track [Read more]

7 Benefits you can gain by switching to over ExecutivePulse

Written By – Todd Smithee – President and Founder of Conrin There are a lot of factors that go into selecting the best CRM fit for your organization.  You also should recognize when the system is not a fit for your Economic Development Organization (EDO) and instead of putting more effort into it, look to [Read more]

Conrin Adds Email Marketing Services

Conrin is pleased to announce that it is offering email marketing services that are completely integrated with  Conrin’s clients can now obtain implementation and management services and email marketing support from a single vendor. Conrin’s email marketing offer includes:  Development of effective messaging and graphics Implementation of proven white list strategies that allow [Read more]

Recent Posts